We founded LNA 16 years ago with the idea of creating the perfect men’s inspired t-shirt for women. Over a decade later and we are still on this journey with you creating versatile essentials season after season. To celebrate this exciting time, we gave our signature block letter logo a refresh. This new logo embodies the evolution of the brand and who we’ve become over the years. We wouldn’t be where we are today without the stores that support us and our loyal following who comes to LNA for ‘not so basic, basic’. It’s also the incredible team of people we work with that has kept us in business since 2006. As we head into this 16th year, we are excited for you to continue to be a part of the LNA community. – Lauren Alexander & April Leight